Five Actionable Marketing Tactics to Ecommerce Promotion That Drive Traffic
No matter how successful your online store is, you are always brainstorming for ways to improve it. Developing ingenious ideas for ecommerce promotion can be daunting, but when implemented correctly, it will pay off in dividends.
As a business owner, you wants more traffic and more sales for your ecommerce site. For ecommerce teams, it is a time consuming task to decide which products to markdown and how to engage with the right audience. However, sales promotions play an important role in grabbing the attention of potential customers. According to a survey near about 50% customers make a purchase only with a promotion. Shoppers always looking for a good deal before they invest in your items. So, are you ready for the next sale promotion? If so, here are some tactics for you to promote your ecommerce business.
Improve your ad spending
No matter you run a small online store or a large ecommerce site. You should try out slight variations on your daily bids for keywords to find a good niche. Google AdWord is the best way to get your site to show up in Google or other search engine when people search for you.
Engage with your visitors
It is not about compelling them to subscribe for an E-mailed newsletter. Other than E-mailed Newsletters they are many other ways to engage with potential visitors. Social media is the best way to attract them. Do you have a Facebook or Instagram account? Every person loves sales, it means you can promote your sales on social media to attract them.
Make it easy for your visitors
If your Online store have been poorly designed, you are most definatly losing potential customers. Making sure you have good product description, clear images and a easy to navigate page.
Generate sales and interest
Good promotions and sales have the ability to peak the interest of potential customers, No matter the product of your online store. Products with discounted offers will be momentum for getting more visitors to the website.
Improve your email campaign
To drive more traffic to your online store, E-mail subscription is the best way in the online marketing. But for this to be most effective, Promotional Mail should be sent to them on basis.
Whether a small or large online store, if you have not a well-planned promotional campaign, you’re losing potential audiences which in turn is immense opportunities you’d be missing out on. If you want to ask any question, feel free to call us at WireTree in Toronto.