CategoriesWeb Design

Does Your Website Fails To Load Quickly? Check Out These Possible Reasons for It

Does Your Website Fails To Load Quickly? Check Out These Possible Reasons for It
There cannot be a bigger shock for the developers and owners to know that their website fails to load quickly! After putting in all the time, efforts and money, a website is prepared to compete.

Post that, one has to bear the expenses of making it more SEO friendly. After doing so much and even succeeding to attract visitors, if the website fails to load quickly, all the efforts can come down to zero!

If your website takes more than 5 seconds to load, it’s time to pay attention to its speed. Customers have a lot of options to choose from and if you will make such silly mistakes, you will never be able to stay ahead in the competition.

5 Factors Which Slows Down a Website’s Speed

  • Website Too Heavy

    If your website is having too many heavy elements like images, videos etc., it will slow down its speed to a great extent. Even too much content or text can delay the loading time of a website.

    It is important that a website should have only relevant and important content. This will irritate your visitors, shutting your website then and there.

  • Images Not Optimized

    Most of the website owners fail to realize the image optimization factor. There are images which are too big and failing to optimize images of such sizes will only make your website to load slowly.

    Also, try to reduce the number of images to your website. One should only use relevant images only and that too, if it is really important!

  • Too Many Ads

    Too many Ads on your website can really affect its performance, eventually making it slower to load. Yes, it is a great source of income but you have to remember that more than three ads will slow down your website.

    Slowing down a website means turning away your actual customers away! Do you want to earn that small amount from ads at the cost of losing your customers?

  • Wrong Image Type

    There are various type of images, all having different specs and sizes. If you want to speed up your website, it is important that you choose light image types such as JPG.

    Using PNG is not a bad option but it should be due to some really important factor and not out of a random choice! So, choose light to load fast!

  • Too Many HTTP requests

    Too many HTTP requests can affect the speed and performance of a website. HTTP request have many benefits but if they get accumulated too much, creates trouble for a website. So, to avoid such a scenario try to reduce the number of images, java scripts, CSS files etc.

Need Some Help?

If after putting all the efforts, your website sill doesn’t load on time, contact Wire Tree in Toronto. We are the leading digital marketing and web design company in Toronto. Our experienced and skilled team resolve speed issues on regular basis and know exactly how to speed up a website.

CategoriesWeb Design

Which One is Good for Your Site – WordPress or Static HTML?

Which One is Good for Your Site - WordPress or Static HTML?
It is very difficult to choose the right platform to launch a new business website. Today, you usually have two options, one is WordPress and the second one is Static HTML. You have to decide which one is perfect for your site. And its very hard to choose!

Both of these have some advantages and disadvantages. It is important to understand these pros and cons before choosing any one of them for your site.

After reading this article, you can easily compare both of them and know which is good. We discuss some important points about WordPress and Static HTML to help you to understand which option gives you better value for money.

Pros of WordPress

  • Easy to operate and update

    Once you have created an account or a website on WordPress, you can easily update your site’s new information without getting any help of developer. You can add pages, images, products, blog post very easily on WordPress. Updation is as easy as 1-2-3.

  • In-built templates

    Users can find lot of professional templates which are available on the WordPress. These can be used to build your site. The main benefits of these themes are they are well-made graphically and are also mobile friendly. All these themes are used by professional web designers and developers throughout the world.

  • Have control of your site

    If you have a WordPress site, it means you have full control of your website’s various elements such as content and URL name. You don’t need to wait for any developer to make subtle changes or updates to your site. Any changes can be done easily.

Cons of WordPress

  • Need regular updates

    WordPress require updates very frequently. There is a chance to new updation will corrupt the database. To prevent this, you need a backup every time.

Pros of Static HTML

  • No need of maintenance

    Once you launch your website, you need to update anything. Just get the backup of site once and after that no requirement of any updation and installation on a frequent basis.

Cons of Static HTML

  • No updates and additional features

    Like WordPress, HTML website is not easy to update. It is very difficult to update, especially for beginners. You cannot add any extra features, such as a gallery and store, in your website. For any minor changes, you will have to hire a developer.

  • Costly

    Static HTML is costly because you need a developer for any little changes and you will have to pay him for his job. So, HTML website is costly as compared to WordPress website.

Now you know the advantages and disadvantages of HTML and WordPress websites. As expected WordPress has more advantages and is good for your website. Additionally, most professionals would agree that WordPress is a good choice if you want updates and changes on your website consistently.

CategoriesWeb Design

4 Effective Web Design Tips For a Better Looking Website

4 Effective Web Design Tips For a Better Looking Website
Website tells the story of your business, brand and services. No wonder, designing the website for a company is very daunting and overwhelming task. It is very important what color, font and images you use in your website. A good looking and awesome website will help to make an awesome impression. You will need to keep everything up to date.

Follow these tips to give your visitors something to remember.

  • Strategy

    Before making a design for website and setting tasks, planning is crucial. First, set a goal for whom you design a website be it school, institution, company or any organization. Afterwards, choose a web page design according to the client’s requirements. Sometimes people fail to plan their website design due to their busy schedule. At the end, they make website without planning. Here, you just need to pay attention on the landing page, content and color combinations.

  • Responsive design

    This is essential because the number of smartphone and tablet user are increasing day by day. When the user opens your website on tablet or smartphone, instead of desktop or laptop, it is important that design is mobile responsive. The screen resolution, image size, text size must adapt automatically on mobiles and tablets.

  • Don’t forget about buttons

    Buttons play an important role to convert your visitors into customers. There are some examples of buttons including ‘sign up for free’, ‘get your copy now’ and ‘start creating today’. Except these ‘submit’ and ‘send’ buttons are also crucial. When users move the mouse cursor on it should change color or interact, just to make it more impressive.

  • Make text easy to read

    Text is vital for your website because this is the one and only way to provide information to customers about your business and services. Don’t use colors in your text, make it simple with right font size and black color. Make sure, the background of website is white. If you use dark or bright color on website’s background, may be not all users will take a liking to it. So, make your text easy to read.

We live in the era of technology where everything is online. If you want to get your business online, these tips help you to get the best website design.

CategoriesWeb Design Wordpress Websites Hacking

2015’s Best WordPress Website Design Trends – And What to Expect in 2016!

2015’s Best WordPress Website Design Trends – And What to Expect in 2016!
With 2015 now firmly in the rearview mirror, we can certainly discuss what shaped the past year’s WordPress website design trends. At WireTree, we have seen web design evolve from simple GIFs to the now popular responsive themes. But the past year has been a defining year in the digital realm with many industry-shaping trends coming to the fore.

So, which trends made it big and which moved to obscurity? We set out to unravel this mystery by scurrying through our portfolio, the top 200 websites, popular WordPress blogs, and many more authoritative sources. It was exhausting to find meaningful insights from piles of data but we made sure the arcane nature of 2015’s best web design trends were revealed in full glory.

Without further adieu, let’s get started with the list.


Parallax has pervaded into the web design like water in a sponge. Now almost every website uses it and the results aren’t always spectacular. It seems this three-year-old trend is now overdone. Without sounding like we are giving it an obituary, we certainly found a lot of websites overdoing it. This is a bad design that is plain distracting and gimmicky.

Often these parallax effects just take over the site’s content with exploding images, wrong transitions, and uneven corners. Users are left with nothing but fancy effects! Older devices reel under pressure to load a heavy parallax effect. Add a stock video to the website and you lose the visitor within seconds.

2016 will certainly see fewer websites use this feature. We recommend using subtle transition effects with smooth scrolling. Avoid heavy and goofy design with overloaded transitions. Polish the design with a refined sensibility.

Chasing Mobile Users

We said it in 2015 and we will repeat in 2016 – chase mobile users with more ferocity. A WordPress theme that doesn’t serve mobile consumers is useless. There’s no point in being insular. Non-responsive websites experience fewer visitors.

But that does not mean you should abandon desktop users just yet. There are simply so many features that cannot be replicated on mobile. It’s still a huge market. The relevant point to note here is to be mobile-first. Make sure the design layout is well received by mobile users. Chase mobile users depending on your customer base.

Infographics are Dead

Go back two years and web designers would have laughed at me. Yes, they were that cool back in 2014. But by the end of the year, they started to lose prominence. Getting data served in a visual platter with easy to understand information was quite a catch!

Even an infant designer could design these things. And that’s exactly what led to its demise. The histrionic approach to infographics deteriorated quality. Now, the visual part is often baroque cartoon graphics and futile information. It’s best to leave them all together in 2016.


Seems like it is here to stay for long. A tidal wave of eCommerce websites has created a perfect online shopping experience. The constant strife among big players ensures that end-users are the winners.

If you are selling on your website, you now have the option to start with a minimal budget. Enter plugins like Woocommerce that turn simple websites into online shops. Real-world shops now simply install the plugins and make the transition to digital storefronts. Besides the big boys, 2015 saw a surge in mom-and-pop shops move online to serve local customers.

In fact, plugins consolidated their strong position with SEO Yoast, Canada Post Shipping Plugin, Mail Chimp, etc all making big waves. Expect this trend to go big this year as well.

Long Pages to Scroll

Users love to scroll down. It’s even better than clicking! Long scrolling pages help digest content faster and help in social sharing. Instead of a sectionalized content, long pages are a hit among readers. If you have a good story to tell, better do it in a single page.

Add appropriate depth to the content with relevant images and attention to detail in the content. Provide everything the user needs in one place. An added advantage is that it helps in search engine optimization. Even new websites are using this approach these days to get top rank in Google and other search engines. So, let them scroll!

Grid Layouts

When you have a ton of content to be displayed on a webpage, nothing beats a grid layout. The asymmetrical nature makes scrolling a breeze. The idea is to let the user scroll downwards and choose the most relevant content at a glance. Load times and page speed can vary depending on the data fed to the page.

Ensure that the grid is well-spaced, loads quickly and has loads of data to display.

Hamburger Menu

Hamburger is something so close to our hearts, it can never go into oblivion. So, when the Hamburger menu made it to the web design trends, it wasn’t a surprise that it quickly became popular. Our designers love implementing this little menu option. It adds to the eclectic scheme of things! Hamburger menu helps reign in the visual focus of the user which otherwise is scattered on the webpage trying to find a common point. Emphasis on content is also increased since navigation is hidden beautifully.

The key is to use this to maximum potential. Using it solely to hide navigation without any emphasis on theme integration is pointless. Instead of a guile attempt to change user focus, designers should find ways to blend it into the theme.

The Internet moves scarily fast. No wonder web design trends move to grave sooner than expected. It requires an exigent approach to stay updated. I hope you make notes of these trends and try to tailor them into your web design trends to remain competitive.